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Follow-Up Engine

Persistence without being annoying

Objective

Set up follow-up sequences for every unanswered email. Most deals are won on the 3rd-5th touch, not the first. Automate the persistence so nothing falls through the cracks.

Outcome

Every outbound email has a follow-up sequence running. Zero dropped threads.

When

2:00 PM

Duration

20 min

Steps

3

Prompts

3

1

Find unanswered outreach

1 min

The AI checks sent emails against received emails to find conversations with no response. These are your follow-up targets.

Prompt

Show me all emails I sent in the last 7 days that haven't gotten a reply. Group them by deal.

Expected result

List of sent emails with no reply, grouped by company/deal, sorted by days since sent.

2

Create follow-up sequences

5 min

Each follow-up adds a new angle — a case study, a relevant insight, a relevant alternative. Never just "bumping this to the top of your inbox."

Prompt

Set up follow-up sequences for everyone who hasn't replied. First follow-up in 3 days, second in 7 days. Each one should add new value, not just bump the thread.

Expected result

Follow-up sequences created for each unanswered email with value-added content at each touch.

3

Try a different channel for ghosted contacts

3 min

If email isn't working, switch channels. The AI checks for phone numbers and LinkedIn profiles and drafts channel-appropriate messages.

Prompt

For anyone who hasn't responded to 3+ emails, what other contact info do we have? Draft a short LinkedIn message or suggest a phone call approach.

Expected result

Alternative outreach options for each ghosted contact with drafted messages for each channel.