The Pursuit
Customer Truth, Commercial Judgment, and the Deals You Cannot Afford to Lose
Ross Sylvester
The Pursuit
Ross Sylvester
Ideas for consequential work
Adrata Press publishes rigorous, useful books about enterprise pursuit, evidence, leadership, and the human systems behind revenue.
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Customer Truth, Commercial Judgment, and the Deals You Cannot Afford to Lose
Ross Sylvester
Ross Sylvester
The Operating Layer for Enterprise Revenue
Ross Sylvester
Ross Sylvester
The Person Who Carries Change Through the Customer
Ross Sylvester
Ross Sylvester
A Quarter to Change the Way Revenue Moves
Ross Sylvester
Ross Sylvester
Thirty-Seven Non-Obvious Moves for Enterprise Pursuits
Ross Sylvester
Ross Sylvester
The Untold Story of John McMahon and the Thirty-Three Revenue Leaders Who Shaped Enterprise Software
Ross Sylvester · proposed with Hunters and Unicorns
Ross Sylvester · proposed with Hunters and Unicorns
Principles for Building What Must Exist
Tom Curzon, Chairman and Co-Founder
Tom Curzon, Chairman and Co-Founder
The Discipline of Earning the Next Conversation
Adrata Press
Adrata Press
The Manager Who Turned Sales Complexity into a System
Ross Sylvester
Ross Sylvester
The Salesman Who Made Software a Movement
Ross Sylvester
Ross Sylvester
From the Back Line to the Front Line
Ross Sylvester
Ross Sylvester
Pursuit Intelligence Field Books
Compact tactical books on Entry Point, Buyer Room, Trigger, Evidence, and Strategy. Each goes deeper than a chapter and ends with a field artifact a seller or manager can use that afternoon.
In development · 14,000–22,000 words each